seo-help-for-nonprofits

7 instances when it may be okay to DIY your nonprofit digital marketing

The Atlantic recently posted a daunting article, “The Plight of the Overworked Nonprofit Employee.” As if nonprofit marketers weren’t already stretching their tight budgets enough, the article indicates this may get worse. Due to a new law going into effect in December, “millions of employees who make less than [$47,476] will be […]

Nonprofit staff bonding or fundraiser idea – Olympics

In our ArcStone office, we were rather inspired by the athletes of Rio this year. Rather than merely watching the games, we decided to participate, to the best of our abilities. When you put together designers, developers and business gurus, the competition gets fierce. Continue reading if you want to take […]

Olympics + your nonprofit – August Nonprofit Marketing News

With so much focus on fundraising in the nonprofit world, we often forget to reflect on what to do before we ask for money. This post, “Nonprofit marketing isn’t all about the ask” with thoughts from Gary Vaynerchuk, may help you reassess your messaging goals. More on what we found important to […]

nonprofit-membership-growth-strategy

What motivates people to take action for your cause? [Infographic]

Day to day, we often get caught up in many little things and neglect the bigger picture: what motivates us? Better yet, what motivates the people we work with and to whom we market towards? Same phenomena happens with your nonprofit. Donors, volunteers and the community at large says, “yeah, […]

nonprofit-content-strategy

Nonprofit marketing isn’t all about the ask – thoughts from Gary Vaynerchuk

In a recent post by Gary Vaynerchuk entitled “Nonprofit Marketing: The Same Rules Apply” had us thinking about what is missing in many nonprofit’s marketing strategies. We often focus on “the ask” or the part where we ask for money to keep our nonprofit going. Although enticing your client act/purchase might […]

how-to-microblog

How to microblog on Instagram as a nonprofit

We’ve already established that as nonprofit marketers, there’s never enough time to keep up with the social media sphere. Luckily, there are a few shortcuts here and there. One such method of building your brand efficiently: the microblog via Instagram. What is a microblog? In short, the microblog is a […]