nonprofit-web-forms-best-practices

The science of web forms and why nonprofits need to master it

Web forms are handy ways for organizations to capture insights about users, but research shows there are science-backed principles about web form construction and how to create them for maximum effectiveness. In the nonprofit sector, web forms are also useful for donation collection purposes. Below, we’ll examine some of the […]

repeat-donors

5 tactics for turning one-time donors into repeat donors

Many nonprofits show appreciation to repeat donors. First-time donors, however, can be met with little more than an automated thank you email. Feeling a lack of appreciation, these first-time donors may be reluctant to donate again. A common reason is that nonprofits want to devote their resources and attention to […]

start-a-nonprofit-blog

Start a nonprofit blog to increase engagement with your cause

When first helping nonprofits develop their marketing strategy, one of ArcStone’s primary objectives is getting them set up with a blogging strategy. Nonprofit blogs hold huge potential. They contribute to huge gains in several main goals such as spreading the word about your cause, reigning in donors, and getting people to […]